Made to Measure & Custom Shirts

From a small tweak to an in-stock shirt, to one built entirely around you, our own atelier makes it possible: your fabric, your collar, your cuff, your fit.

Three ways to get there, depending on how far you want to go. Pick your level below, fill in the form, and we'll take it from there. Personally, over WhatsApp or email.

Customisation · Shirts from £49 · 3 for 2 still applies

Found a shirt you love on our site, but wish it came in a different cut, cuff or collar? Or maybe you just want a small tweak, like a monogram? Just let us know. We'll customise any in-stock shirt to your spec, made fresh in our atelier.

  1. Fill in the form below, describing the customisation you're after
  2. We'll get back to you asap, by email or WhatsApp
  3. Once the details are confirmed, we'll send you a base sample shirt in your size to check the fit
  4. Happy with it? We start making your shirt and deliver it within 2 weeks

Made to Measure · Shirts from £59 · 3 for 2 still applies

After something unique? Choose your fabric, collar, cuff and fit, and we'll build it from scratch in our own atelier.

  1. Download our free guide to see every fabric, collar and cuff option, plus everything you need to measure yourself
  2. Fill in the form below, and we'll get back to you asap by email or WhatsApp
  3. Want to feel the fabrics first? We'll send you a swatch pack
  4. Once the details are confirmed, we'll send you a base sample shirt in your size to check the fit
  5. Happy with it? We make your shirt — and unlike most made to measure, it's ready within 2 weeks of approval
A man wearing a white long-sleeve dress shirt stands indoors while another person measures his waist with a tape measure. The man is also wearing dark trousers, and the setting appears to be a neutral indoor room with furniture in the background.

Personal Fitting · Shirts from £59 · 3 for 2 still applies · London only

Prefer a personal touch? We come to your home or office, anywhere in Greater London. We bring the fabrics, the collar and cuff options. We'll measure you up, talk through the details, and build your shirts around you.

  1. Fill in the form below, and we'll get back to you asap by email or WhatsApp
  2. We'll agree a date and time that suits you. A small booking fee applies, credited against your order
  3. We visit with fabric swatches and all the options, take your measurements, and confirm every detail together. Download our free guide to browse the fabrics before we arrive
  4. Happy with everything? We make your shirts and deliver them within 2 weeks

Customisation · Shirts from £49 · 3 for 2 still applies

Found a shirt you love on our site, but wish it came in a different cut, cuff or collar? Or maybe you just want a small tweak, like a monogram? Just let us know. We'll customise any in-stock shirt to your spec, made fresh in our atelier.

  1. Fill in the form below, describing the customisation you're after
  2. We'll get back to you asap, by email or WhatsApp
  3. Once the details are confirmed, we'll send you a base sample shirt in your size to check the fit
  4. Happy with it? We start making your shirt and deliver it within 2 weeks

Made to Measure · Shirts from £59 · 3 for 2 still applies

After something unique? Choose your fabric, collar, cuff and fit, and we'll build it from scratch in our own atelier.

  1. Download our free guide to see every fabric, collar and cuff option, plus everything you need to measure yourself
  2. Fill in the form below, and we'll get back to you asap by email or WhatsApp
  3. Want to feel the fabrics first? We'll send you a swatch pack
  4. Once the details are confirmed, we'll send you a base sample shirt in your size to check the fit
  5. Happy with it? We make your shirt — and unlike most made to measure, it's ready within 2 weeks of approval

Personal Fitting · Shirts from £59 · 3 for 2 still applies · London only

Prefer a personal touch? We come to your home or office, anywhere in Greater London. We bring the fabrics, the collar and cuff options. We'll measure you up, talk through the details, and build your shirts around you.

  1. Fill in the form below, and we'll get back to you asap by email or WhatsApp
  2. We'll agree a date and time that suits you. A small booking fee applies, credited against your order
  3. We visit with fabric swatches and all the options, take your measurements, and confirm every detail together. Download our free guide to browse the fabrics before we arrive
  4. Happy with everything? We make your shirts and deliver them within 2 weeks

Made to Measure FAQs

Can I return my custom shirt?

Because every shirt is made to your spec, custom orders can't be returned or refunded. Unless the item is wrong or faulty, in which case we'll remake or refund it in full. That's exactly why we guarantee the fit before production starts.
How does the fit guarantee work?

Before we cut a single thread, we send you base sample shirts free of charge. Your size, plus one size up and one size down, so you can compare and be completely sure. Say we've decided together that you're a 16" slim: we'll send you the 15.5" and 16.5" as well as the 16", so you can feel which collar and body fit sits best on you. Production only starts once you've confirmed your fit, so there are no surprises when your shirt arrives.
Can I see the fabrics before ordering?

Of course. We'll send you a swatch pack of your chosen fabrics for £5–£15, depending on the selection. Postage and return postage included. Return the swatches and we'll refund the fee, or if you go ahead with an order, we'll deduct it from your total.
How long does the whole process take?

Around 2–4 weeks from start to finish, depending mostly on how quickly we can confirm the details together. Here's how it flows:

  1. We agree every detail after your first message, then quote you the price
  2. Once you've paid, we send your base sample shirts to nail down your size and fit
  3. You confirm, we cut and your shirt is delivered within 2 weeks of approval

The main variable is turnaround: the quicker you try and return the base samples (and swatches, if you've ordered a pack before payment), the sooner your shirt arrives.